In it’s entirety, this is the best article I’ve seen about Buzz, Google’s mistake related to it, and what’s worrisome as they attempt more stunts like this.
For a public that doesn’t even know what a web browser is, what Gmail lacked was not a bolted-on Buzz that further complicates what’s already a poorly designed email reader. What’s needed is not a knee-jerk reaction to Facebook and Twitter that would make Microsoft proud, but a fundamental rethinking of the presentation of Google’s sole cash cow: search. In 2010, the design quality of its search results is a disgrace for a company as ambitious as Google.