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[+] Open the Meta Bar Tag: the future of the music business. There are 24 posts tagged the future of the music business. Open the Meta Bar to choose a different tag.

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Wesley, who runs Family Records, has some great ideas in his article set in the not-to-distant future. I’d love to see a lot of this stuff happen in one for or another.

I got to meet Verhoeve through Spencer Fry one night in NYC back in January and was really impressed with his sense of the music industry and where stuff will hopefully be heading.

…5 minutes later the album has downloaded to my Apple Music Locker^ in the cloud… I switch… to iTunes on my phone and start playing the album from the cloud. Once I get to my apartment I switch to iTunes on my computer and continue playing it.

Wesley Verhoeve, 2012 (Or The Year We Finally Took Music Back)

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Jónsi Live Show

by 59 Productions


The band Sigur Rós is known for having amazing live shows, but their lead singer, Jónsi, seems to be taking it up another notch for the tour supporting his new solo album. He’s hired a production company out of London that typically builds sets and designs lighting for theatrical products, not music live shows. What they’re working on looks amazing.

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I agree. I get tired of hearing the (somewhat new) argument that Apple ruined the music industry. Music sales in general were absolutely tanking before the iTunes store and Apple solved a problem that no one else had been able to solve to that point: how to get people to buy music online. Today, many people I talk to would rather buy online than steal online because purchasing is easier. The caveat? Apple did it their way. Tough cookies. Change it if you don’t like it.

Music industry executives may well not like what’s happened to their industry, but is it really bullying from Apple? Or isn’t it simply that Apple does not do what the music executives wish? That Apple runs its music store its own way? What the music industry really doesn’t like is the whole idea of downloads. They want to go back to selling $18 discs. Pre-iTunes, “music downloads” were pretty much all free bootlegs.

John Gruber, NYT on The Tablet and Apple’s Relationship With Content Publishers

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Amazing.

So, what will your fans do for you?

Heap gets it on so many levels. She may have a head start coming out of the traditional record label model of the past, but she’s moving forward the right way.

(emphasis mine)

During a time when many music fans are clamoring for free music, Heap’s fans actually helped ensure her music wasn’t prematurely leaked.

Colette Weintraub, The New Music Business Model: Imogen Heap

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Yorke is right on. Appetite for Self-Destruction is a great book that walks through the history of the music industry. Most people don’t know how dangerously-close it came to collapse long before any of us even knew what the Internet was. The CD (among other key things) not only acted as the respirator, it tricked most of the industry folks into thinking they were unsinkable.

The music business was waiting to die in its current form about 20 years ago. But then, hallelujah, the CD turned up and kept it going for a bit. But basically, it was dead.

Thom Yorke, Thom Yorke: CDs kept the music industry alive like a zombie

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(emphasis mine.)

That might be the most short-sighted quote I’ve ever heard from a business person. But, then again, people also pay to be bombarded by tons of ads before movies and that’s working out really well for Hollywood, right?

“The idea was really simple thinking: ‘We sell millions of records, so you should advertise with us [in the record’s liner-notes],’” said Antonio “L.A.” Reid, chairman, Island Def Jam Music Group, a unit of Universal Music Group.

Antonio “L.A.” Reid, The Monetization of Mimi: Mariah CD To Have Ads

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If you’re really a music-lover, the best shows aren’t happening in stadiums anymore (perhaps they never were). Last week I saw Elizabeth & The Catapult, a new band that a friend and I had discovered, at a really small, really good venue in Denver called the Walnut Room. The sound was excellent, and the ticket cost $12 (including online service charge). It was a hell of a show.

Oh, and how did I find out about them? Randomly, listing to The Sixtyone, which prompted my friend and I to buy their album, which prompted him to stay on the lookout for tour dates. This is how it’s supposed to happen.

We want music that resonates. And we want music. Lady GaGa is outfits. Katy Perry is so second rate she’s third rate. The future looks more like the Kings Of Leon. A band that’s been around for years that finally breaks through. And doesn’t break the bank when it sets ticket prices.

Screw lawn tickets at a discount. That’s like listening to music on your neighbor’s stereo. How about getting a ticket for a developing artists show when you buy the ticket for a star. We’ve got to get people sampling, we’ve got to get people coming to the show on a regular basis.

Lefsetz Letter, The Concert Business

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Hmm…

I’m highly skeptical that, what essentially amounts to, multimedia liner notes will single-handedly reinvigorate album sales to the satisfaction of the big labels, but as a designer who enjoys working on music industry stuff, I’ll play along…

Also: Apple tablet? For reals? Some geek-nerds just wet themselves they’re so excited.

“It’s all about re-creating the heyday of the album when you would sit around with your friends looking at the artwork, while you listened to the music,” a source told the FT. How will this happen? Liner notes and artwork on the big 10-inch screen.

Unknown, Apple joins forces with record labels

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Bands operating as actual businesses shouldn’t be a novel idea, but somehow, to the music industry, it is.

Welcome to the new normal. I hope we can help.

(via David Hoffman)

Instead of receiving an advance and then possibly reaping royalties later if they have a hit, musicians will share in all the profits from their music and touring. In another departure from tradition in the music business, they will also maintain ownership of their own copyrights and master recordings — meaning they and their heirs can keep earning money from their music.

Brad Stone, Artists Find Backers as Labels Wane

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Fascinating. And I don’t know if it’s odd at all. We certainly don’t have experience with an artist as large as Moby on the Backstage Share system, but we’re finding that for a lot of bands, the more they give away, the more they sell. There’s something to be said for spreading the word and inviting people to try out your music. It goes further than you ever could force it on your own.

…But here’s something funny: the best selling itunes track is ‘shot in the back of the head’.
Why is that funny?
Because its [sic] the track we’ve been giving away for free for the last 2 months and that we’re still givng away for free.
Odd.

Moby, From Moby

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It’s bigger than the labels.

One of the good points he makes is that the problem is bigger than just the labels. Even a lot of the new indie bands are playing the game of creating music for the cash register. They’re just doing it without the guidance of a label.

We’ve got a music problem. The music being purveyed is not seen as necessary to most people’s lives. It’s too discordant, or made for the cash register, not humans. Until we change the product, we’ll remain in the doldrums.

Lefsetz Letter, Change

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Good observations. The industry is so busy clinging on to what still sort of works that they’re not preparing for what will work tomorrow.

That’s our dilemma. Where is music’s “Sopranos”? Where is its “Slumdog Millionaire”? Where is the product that’s unforeseen, yet is clamored for.

Lefsetz Letter, Apple/Microsoft

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Joy

A Video by The Autumn Film


I’m super-excited to be able to post this video to my blog. I directed/edited it and, along with my buddy Andrew Hyde, shot the footage.

I’ll have a post later this week that goes into much more detail on how we made the video, but for now, just give it a watch and enjoy it.

The singer is Tifah from the band, The Autumn Film. The song is an old public-domain song that she rewrote and added a bridge to. We shot it in her living room with bandmate Dann Stockton recording sound.

Free Music
As they’ve been known to do, the band is giving this video away for free, along with an audio track of the song and two other brand new songs. You can download it (and 8 other songs of there’s) at theautumnfilm.com/share.

If you enjoy it, tell your friends. That’s the whole point.

(click through to Vimeo to see it in HD goodness)

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Huh. Is anyone outside of the music industry surprised by this at all?

In short: top tracks that remain $0.99 moved up, tracks that jumped to $1.29 moved down.

John Gruber, iTunes Music Price Changes Hurt Some Rankings

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Be great.

Bonus: “Don’t collect e-mail addresses, collect FANS! Don’t spam people, don’t give people what they don’t want, it’s hard enough navigating this world of endless media. Instead, hope your music is good enough to infect fans who will spread the word for you.”

I know, I know, this is not how the major labels do it, this is not what they taught you in business school, you’re impatient. Well, welcome to the real world. People only need great. You’ve got to be great. And even if you are, you won’t be an overnight success. But people are looking for great, and when they find it, they tell everybody they know.

Lefsetz Letter, Tribes

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Ignite! Boulder 3

Armbands FTW!


Ignite! Boulder 3

I guess I’m a bit late in posting about this, but this month has flown by. The 3rd Ignite Boulder was held on the 18th. My buddy Reid (@gomortichi) & I were privileged enough to do a presentation on the music industry. It was a lot of fun, and a bit humbling amongst all the amazing presentation talent.

I’m not sure who took this photo (Andrew’s camera got passed around a bit), but if you know, hit me up in the comments section.

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From his book, Appetite for Self-Destruction. I’m a little over halfway done – a great read if you have any interest in the history of the music industry to-date.

page 142-143

Let’s say record labels had jumped in when Napster’s user base was at 26.4 million per month. Let’s say, conservatively speaking, half don’t want to pay and go to… some other free service, leaving 13.2 million users. Let’s say each uses the official Napster to buy 10 songs for $1 apiece every month. That’s record business revenue of $132 million per month, or $15.84 billion a year. Sure, labels would have had to pay artist and publisher royalties out of that, but the overhead of trucks, warehouses, crates, and record stores suddenly gets cut dramatically. And remaining CDs suddenly get a powerful, Internet-based marketing and promotional tool. In hindsight, after years of plummeting CD sales and industrywide layoffs and artist-roster cuts, it’s clear that making Napster official circa 2001 would have been a huge positive for the record business.

Steve Knopper, Napster, circa 2001

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Perfect.

(via Lefsetz Letter)

Live Nation to acquire Ticketmaster for $2.5 billion, plus $700 million in convenience charges.

Unknown, Headline of the Day

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DesignWeds:
User-Interaction Fail

How not to sell digital media online.


For this week’s design post, another video. I take you through a recent online purchase I made and point out some serious stumbling blocks in the user-interaction design. Do people test these things?

Links from the video:

Mute Math
The Autumn Film’s Free Music
Backstage

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Looks like the live show and ticketing experience will be among the last to hold on to their old model. I don’t know what the new model will be or what young upstart will topple it, but I can’t wait to watch it happen. Until then, the best music will be smaller live shows where, sadly, nobody makes much money.

And the fan is screwed. Consolidation has not helped the fan one bit. Label consolidation reduced the variety of music. Promoter consolidation drove the price of concert tickets sky high. Music itself may be free, but going to the show is a once a year event. And after you’ve seen the dinosaurs, do you really need to go every year?

Lefsetz Letter, Live Nation/Ticketmaster

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